If you want to be the best, you need to learn from the best, and it’s hard to deny that Howard Schultz is anything but the best. As CEO, Schultz was responsible for Starbucks’s transition from Seattle’s David into the world’s Goliath, and he shares his secrets in a book called, Pour Your Heart Into It: How Starbucks Built A Company One Cup At A Time.
If you’ve always wanted to look inside the mind of the man who made coffee a commodity, Pour Your Heart Into It is here to guide the way. Make mine a double.
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