In addition to Apple’s product roll-out, they also took the wraps off a new ‘out of the box’ banner ad featuring Mac and PC:
I’m actually a huge fan of advertising like this, and I hope that more companies follow Apple’s lead and start to expand their thinking into new and unique areas so that users will actually want to watch their ads, rather than them just forcing ads down our throats at every stray click.
{ 5 comments… read them below or add one }
goodluck to your advertising work!!!
We nead think out the box too:)
good luck.
Ya..i think youtube is already changing our advertising behavior.
thinking out of the box is always a great mindset
very interesting advertising
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