How do you get the attention of a New Yorker? Cover their ubiquitous taxi in fake brown and white cowhide and put a set of bull horns on top of it. The cabs were created to advertise for a two-day Invitational Bull Riders event, and I’m guessing they served their purpose. Though the fares were cheap, most cab rides only lasted about six seconds.
[Via: Trend Hunter]
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