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…IDEO mastered the Rube Goldberg machine?

IDEO Global Chain Reaction

When IDEO decided to show off the fact that they are a global brand by putting together a Rube Goldberg Machine of epic proportions, what they ended up with was a creation that spanned eight worldwide locations across three continents, six time zones, and involved the work of roughly fifty people.

The result is a 15 minute montage of crazy contraptions and unbelievable gadgets that all worked together surprisingly well:

[Via: MAKE: Blog]

…It’s Movie Monday: IDEO Global Chain Reaction Experience?

IDEO Global Chain Reaction Experience

IDEO’s Global Chain Reaction Experience may just be the most impressive Rube Goldberg Machine built to date.

The chain, which fifty people put together across eight worldwide locations in six different time zones on three continents, contains everything from a flaming column of helium bubbles and a cell phone dialing hot dog to a poll dancing doll and a Tickle-Me Elmo, as well as everything in between.

All told, it lasts for more than 14 minutes, but it’s definitely worth the time if you’re a fan of weird and wacky chain reactions:

[Via: MAKE: Blog]