Tag Archives | Line

…The Olympics have got sole?

Nike Sole Materials

Nike has designed an entire line of custom shoes for each sport in the 2008 Beijing Olympics.

While that doesn’t seem like anything special, keep in mind that in addition to the usual sports like Track and Field and Basketball, sports like Gymnastics, Wushu, Kayaking, Wind Surfing, Taekwondo, Equestrian, and Fencing also need unique shoes to enhance the athlete’s abilities.

For a full rundown, check out NOTCOT for a look at both the shoes, and the unique sole materials that help each athlete perform at their peak.

[NOTCOT – Nike 2008 Olympic Footwear]

[NOTCOT – Nike Olympic Sole Materials]

…QuickOrder will revolutionize the way you get coffee?


Phil Lu’s QuickOrder is an “iPhone/iPod Touch application that allows the users to purchase their favorite Starbucks drink without waiting in line”. It’s also a great example of what will be possible when the entire world lives in your cell phone.

Instead of actually interacting with a real live person, you simply point and click in your order, complete with customization and a kind little thank you area to remind your barista that someone actually cares about what they’re doing.

There is even a semacode system in place to verify your order.

Will this be the future of customer service? Considering the fact that this goes one step further towards a world where we cease to interact directly (and despite how beautiful and simplistic this looks), I sure hope not.