Midwest

Erbert & Gerbert’s Subs & Clubs (a growing chain of sandwich shops based in the Midwest) wanted an innovative way of advertising on TV.

What they came up with is the Human Flipbook, a stop-motion animation that uses 150 shirts to tell the story of a hungry boy who is trying to find a sandwich.

It’s definitely innovative, and actually entertaining, so check it out:

[Human Flipbook]

[Via: Neatorama]

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