The Blogosphere got in a tizzy recently after Google decided to change its favicon (the little icon in your address bar that’s unique to each site).
To address those that demanded answers from the big G, Google has written a post about the new favicon, and explained that “the reason is that we wanted to develop a set of icons that would scale better to some new platforms like the iPhone and other mobile devices”.
Personally, I’m not a fan of the little G, and would have preferred that they stick with the big G, but apparently they’ve got some goals in mind, since they “tried in total more than 300 permutations”.
Apparently they wanted something distinctive and noticeable, as well as something that embraced the colorfulness of the logo, yet wouldn’t date itself, and considering the amount of feedback they received from people who noticed the change, I think they succeeded.
Rest assured though, if you can’t stand the new favicon, let them know, because they “really value feedback form users and want to hear your ideas”.