Posts tagged as:

Promotion

…Perkin’s 14 is crowdsourced horror?

by Cory O'Brien

Perkin's 14

Perkin’s 14 is the first ever feature film from Massify, a film production company that uses crowdsourcing to connect filmmakers, actors, critics and the community and help them collaborate to get films made.

From story selection and casting to post production, launch and promotion, the Massify community has been hands on with every part of the film, including the review of more than 400 initial story pitches, casting of each and every roll, and a competition for the official poster design.

The film is set to debut during January’s Horrorfest III, but if you’d like to sneak a peak into what Perkin’s 14 is all about, just visit the Massify site and check out some of the behind-the-scenes footage and other goodies that are sure to peak your interest.

[Massify - Perkin's 14]

[Via: ReadWriteWeb]

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…PleaseDress.Me is tee-rific?

by Cory O'Brien

PleaseDress.Me is the ultimate t-shirt search engine.

Designed by Gary Vaynerchuk (of winelibrary.tv fame), AJ Vaynerchuk, and Joe Stump (lead architect for digg.com), PleaseDress.Me allows you to sift through the vast expanse of online t-shirts using searches by keyword/tag, color, price, or even random generation if you’re feeling especially indecisive.

PleaseDressMe is a classic example of scratching ones own itch. AJ, Gary, and Joe love finding great new tees, but finding said tees wasn’t the easiest thing in the world. Rather than sifting through multiple websites [they] figured why not just go to one website that makes searching t-shirts easy? Once [they] came to that conclusion, Joe went right to coding and after a few calculated keystrokes [they] brought in Chris to make it pretty. The result is the simple, concise t-shirt search engine.

In addition to being a tee-rific resource for shirt enthusiasts, PleaseDress.Me is also a fantastic example of how to use Web 2.0 methods of promotion to get your product into the public eye.

PleaseDress.Me has an account on Twitter, a custom Firefox search box plugin, customizable widgets, an easy vendor upload process, a Facebook page, an open API, a send to a friend feature, badges for shirt vendors to display, and a full gamut of social bookmarking options, including Facebook, Digg, Pownce, Twitter, Delicious, and StumbleUpon.

So besides being a great example of how to promote a new website, does it actually work?

To test it out, I typed in the word “Ninja”, clicked Search, and was greeted with the following results:

A ninja playing a tuba, a teenage mutant ninja turtle in a shredder, a ninja and pirate shirt, and smurfs acting like ninjas?

I’d say it works pretty damn well.

Give it a shot:

Each result features the price, a more info button, a StumbleUpon button, a Facebook button, and a Buy Now button. Clicking on a result’s more info button gives you that shirt’s chosen tags, as well as related shirts that you can view as well.

All in all, I’d say that it’s a fantastic service that makes searching for and actually finding shirts you’re looking for a quick and easy process, and that anyone looking for that perfect shirt to complete that perfect outfit should definitely check it out.

Now PleaseDress.Me!

[PleaseDress.Me]

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…TwittAd wants to make you twoney?

by Cory O'Brien

Think your Twitter profile is popular enough that it should start making you money?

If so, then TwittAd is here to help.

The service is designed to match users who don’t mind a little product placement and website promotion on their Twitter profile with advertisers looking for a new way to reach eyeballs, and offers Twitter background images that include the sponsor’s logo and information.

Twitter backgrounds don’t include clickable links, so it’s a little bit of a disconnect between the ad and a typical ad measurement statistic like click through rates and page views, but with a lot of companies eager to start using the service to reach a new audience, I don’t think it’s going to be tough to sell the spaces.

[TwittAd]

[Via: Mashable]

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…Amazon can be funny?

by Cory O'Brien

Amazon

What did Amazon do when they received a highly creative complaint about the un-availability of their discounted notebook during their “Customers Vote” promotion?

Thankfully, and surprisingly, they replied in kind, giving their customer service representative the freedom to unleash a bit of her own creativity in a reply filled with witty banter.

It’s good to see some companies still have a sense of humor.

Click the link for the both emails.

[Consumerist - Amazon Customer Service Email]

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…It’s Tuner Tuesday: Supra-LeMans?

So you’re living in Germany, you’ve been given a slightly beat up 1972 Pontiac LeMans as part of a video game promotion, and you have access to a turbo’d Mark III Supra engine. What do you do? You combine the two of course.

Ralf Becker is the man behind this mash-up monster, and though it’s in [...]

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…Evan created the Almighty Forest?

In addition to numerous other promotion methods, the Evan Almighty crew has started a campaign called Get On Board, designed to bring awareness to the go green movement. As part of this campaign, they’ve also started the Almighty Forest, where you can plant a virtual and a real tree for just a $5 (tax deductible) [...]

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Promotion

…Perkin’s 14 is crowdsourced horror?

…PleaseDress.Me is tee-rific?

…TwittAd wants to make you twoney?

…Amazon can be funny?

…It’s Tuner Tuesday: Supra-LeMans?

…Evan created the Almighty Forest?

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