Tag Archives | Study

…The BMW M3’s V8 is a blast?

How do you advertise for the first ever production V8 in a BMW M3?

Hire IdeaCity to cut manifolds, shave cylinders, drill lighting holes, and whatever else it takes to fit cameras, lenses and lights inside of the engine so that you can film the inside of the beast as it does its thing.

This spot took two weeks to study and prepare for, and four, 20-hour days to film, but in the end, 420 horsepower has never looked so good. (This single revolution was filmed at 10,000 frames per second without any computer-generated effects.)

[Via: Autoblog]

…The brain doesn’t like to practice?

According to a Stanford University study, no matter how often you practice something, you’ll never be able to do it the same way every time because your brain can’t plan the action in the same way every time. “It’s as if every time the brain plans a movement, it has to start form scratch. Practice and training can help improve certain actions, but humans and other primates simply aren’t wired for consistency like machines or computers”. So it’s not true; practice doesn’t make perfect. Who knew?


[Via: Digg]