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…Beer Wars are coming?

Beer Wars

If you think you know beer, then you need to see Beer Wars.

In America, size matters. The bigger you are, the more power you have, especially in the business world.

Director Anat Baron takes you on a no holds barred exploration of the U.S. beer industry that ultimately reveals the truth behind the label of your favorite beer. Told from an insider’s perspective, the film goes behind the scenes of the daily battles and all out wars that dominate one of America’s favorite industries.

Beer Wars begins as the corporate behemoths are being challenged by small, independent brewers who are shunning the status quo and creating innovative new beers. The story is told through 2 of these entrepreneurs – Sam and Rhonda – battling the might and tactics of Corporate America. We witness their struggle to achieve their American Dream in an industry dominated by powerful corporations unwilling to cede an inch.

This contemporary David and Goliath story is ultimately about keeping your integrity (and your family’s home) in the face of temptation. Beer Wars is a revealing and entertaining journey that provides unexpected and surprising turns and promises to change the world’s opinion on those infamous 99 bottles of beer on the wall.

[Beer Wars]

…It’s Movie Monday: Juno?

Juno

If you haven’t already seen it, then fire up Fandango, find a theater that’s playing it near you, and go see Juno.

It’s that good.

The story is about Juno MacGuff, a “confidently frank teenage girl who calls the shots with a nonchalant cool and an effortless attitude as she journeys through an emotional nine-month adventure into adulthood”.

Ellen Page plays Juno, and lights up the screen with what I can easily imagine will be a multiple-award-winning performance, Her witty, fast paced dialogue creates a lovable character that you can’t help but root for, and she manages to both control her life with a tough exterior and search for meaning within a growing interior at the same time.

Michael Cera plays Bleeker (the father) and continues his recent climb up Hollywood’s star ladder. He isn’t in the film as much as I would have expected, but the scenes that he is in are filled with a great dialogue that lends itself well to the high-school theme. Both Juno and Bleeker are a mix of confidence and confusion, and their growing and changing relationship mirrors the growing and chancing that Juno’s body is going through.

Jason Bateman and Jennifer Garner play the role of the adopting parents, and each deliver a stellar performance that adds another element to the film. Bateman struggles to figure out what type of person he wants to become as Garner struggles to become the person that she knows she wants to be, and neither over-sells their role.

Allison Janney and J.K. Simmons play the role of Juno’s parents, and are supportive in a way that is both enviable and believable.

For a movie that manages to make you feel good, it does deal with a rather heavy issue, and also runs through the full range of emotions. There are moments of pure comedy, moments of great emotion and connection, moments of truth and moments of powerful silence, and each pulls you in a different direction. However, the plot never takes you down an expected path, and in the end, you’ll want to cheer for a film that manages to define what a coming-of-age tale should be.

Grade: A+
Theater Worthy: Definitely

[Juno]

[Rotten Tomatoes – Juno]

[IMDb – Juno]

…Recycling is good for the planet?

Recycling

If you recycle (and you should), then you probably separate out what’s recyclable from what’s not, put both on the curb, and never think about it again.

But what happens when you recycle?

How does it work? Is it worth the effort? Is recycling waste just going into a landfill?

The Economist decided to tackle all these questions and more, and put together a great piece called The Truth About Recycling.

    If done right, there is no doubt that recycling saves energy and raw materials, and reduces pollution. But as well as trying to recycle more, it is also important to try to recycle better. As technologies and materials evolve, there is room for improvement and cause for optimism. In the end, says Ms Krebs, “waste is really a design flaw.”

[The Economist – The Truth About Recycling]

…Hairy Mail doesn’t like cigarettes?

Hairy Mail

Hairy Mail lets you write out any message and send it to anyone in the expanse of hair on one poor man’s back. It’s sponsored by the truth campaign, and the goal is to spread the message that “Sodium hydroxide is a caustic compound found in hair-removal products. It’s also found in cigarettes”. Smoking is bad.

[Hairy Mail]

[Via: Neatorama]