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…You should pretend to work?

This fantastic ad for Microsoft Office for Mac is called Pretending to Work, and it was animated entirely within Microsoft Office.

Now we’ve seen movies made inside of Excel before, but the level of detail that this ad goes into is impressive, and with PowerPoint stop motions, folder art, image slide shows, Excel movies and more, it’s a tour de force with what you can accomplish using Microsoft Office for Mac and a lot of time.

Just make sure to not-getting-caught-feng-shui your desk if you’re going to watch this at work…

[Via: AdPulp]

…DYH is in Chicago?

Chicago

I’m going on a work related trip to Chicago today, so DYH is going to be light on the updates, but in place of my normal posts, I’ve added tons of cool/great/awesome/semi-lame links from my “write about this one day” pile to the DidntYouHear.com Facebook Page.

If you haven’t already, be sure to become a fan of the page, since I’m going to try to use it more often as a place to put all of the interesting links that I find that I just don’t have time to write a full post about.

See you there!

[Facebook – DidntYouHear.com]

[Image Via: Build Your Own Chicago]

…iPhone Apps are going to be amazing?

If you’re wondering what kind of capabilities and unique features iPhone Apps are going to have, look no further than OmniFocus and Schmap.

OmniFocus

OmniFocus is a professional-grade personal task manager that taps into the iPhone’s GPS to provide you with location based task lists.

OmniFocus Demo

At the store?

OmniFocus automatically pops up with the grocery list that you put together when you drive up.

Back at work?

OmniFocus automatically switches over to your list that you put together with work related tasks.

Neat, huh?

Schmap Logo

The second application, Schmap, which is actually a currently available web application, though it will no doubt be something that takes advantage of becoming a native App as well, uses the iPhone’s gyro sensor to automatically change the view based on how you are holding the phone.

Schmap Demo

Hold it vertical, and a list of available destinations pops up; but switch and hold it horizontal, and you’re automatically presented with a map of locations and additional information.

What will they think of next?

[OmniFocus]

[Schmap]

…Flow has an amazing icon?

Flow

A popular program’s icon is something that you probably interact with on a daily basis, so it’s always interesting to get into the mind of an icon designer to see just what decisions they’re making during their design process.

Sebastiaan de With is the man behind the new icon for Flow (an FTP client for the Mac that is heavy on both form and function) and his work is fantastic.

The end result is a swirl (or is it a flow) of colors that grabs the eye and demands clickage, but the steps that he takes to get to that end result are what’s interesting.

Flow there now.

[Cocoia Blog – Designing Flow’s Icon: Our Favorite Attractor]

[Flow]

[Via: Shawn Blanc]