…The Spark is an original work of sport?

For the 2009 Winter X Games, Superfad and The Martin Agency worked together to create this fantastic spot called The Spark.

It uses live-action, 3D, Illustration, and stop-motion together to show a trick evolving from its inception in the snow to its thrilling culmination on the course, and is definitely a unique :30 second spot:

[Via: Superfad]

Tagged as: 2009, 3D, Illustration, Live Action, Snowmobile, Stop-Motion, Superfad, The Martin Agency, The Spark, Trick, Unique, Winter, X-Games