…The Spark is an original work of sport?

The Spark

For the 2009 Winter X Games, Superfad and The Martin Agency worked together to create this fantastic spot called The Spark.

It uses live-action, 3D, Illustration, and stop-motion together to show a trick evolving from its inception in the snow to its thrilling culmination on the course, and is definitely a unique :30 second spot:

[Via: Superfad]

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